Posted by Justin Boland on Jun 15, 2011 | 0 Comments
Zilla Rocca was speaking some truth yesterday and I had to republish it here on Audible Hype. Zilla has been through everything we cover here: booking tours, starting labels, record deals, building scenes, artist management, branding and marketing…yup. So think his testimony here is probably the most important stuff I’ll be posting this year. I won’t steal his thunder with a synopsis, I’ll just let him speak…
Posted by Justin Boland on Jun 13, 2011 | 0 Comments
For your Monday morning enjoyments, here’s a short interview with a living legend. I’ve been a fan of this cat since Whodafuckareyou? came out and I’m grateful to be able to share some words from C Rayz Walz, certified ninja and Sun Cycle Entertainment CEO, too. (Big thanks to Dub MD for making this interview possible.)
Posted by Justin Boland on Jun 07, 2011 | 0 Comments
So this interview is about a year overdue. Still, it’s such a refreshing slice of venting honesty I had to format it up and publish this puppy. Sneaky Pete has had a long, strange and slightly frustrating career and here, we’re discussing every aspect of that. Bad decisions and lucky breaks, live shows and album releases, Sneaky Pete has a lot of experience and no problem speaking his mind — enjoy.
Posted by Justin Boland on May 31, 2011 | 0 Comments
Reader question I had to share:
I’m an up and coming producer out of Wellington, New Zealand. I was wondering if there have been any posts on the proper etiquette when getting in contact with artists to shop beats? ie; is one email enough, whether to give links to soundcloud/bandcamp or actually give a mediafire link to a beat tape, whether to give snippets vs full beats, or tagged/untagged beats etc? On the article I read about !llmind, he said reputation was everything - I wanna be able to come up as a respected beatsmith, and not look like a chump who’s just spamming to get his name out.
Big shout out from the bottom of the south pacific, CV
Posted by Justin Boland on Apr 30, 2011 | 0 Comments
Since I first interviewed Uncommon Nasa almost two years ago, his label Uncommon Records has been building a name worldwide. They’ve expanded the roster, the fanbase and the catalog, so this follow-up interview is a detailed look at the business behind an effective independent hip hop label.
Posted by Justin Boland on Apr 22, 2011 | 0 Comments
Reader question: “Do you think A&R’s are important, and how does a new artist send in his stuff or get looked at?” Quick Answer: Fuck no and don’t bother. Not being funny or even sarcastic: no label is investing in artist development and nobody in A&R cares about you until you’re making serious waves already, on your own, and building a track record of proven profitability. The long answer is more interesting than that, though…
Posted by Justin Boland on Apr 21, 2011 | 0 Comments
I’ve been doing Audible Hype in one form or another since 2008, and I get the same question at least once every week: “I’ve released an EP / mixtape / album / single … what do I do next?” This week, I happened to get the question from K-Shaun, a Virginia rapper, so I’m using his situation as an example — this is a short guide to sitting down in front of a computer and making way more noise for your project, today.
Posted by Justin Boland on Apr 17, 2011 | 0 Comments
“I think acts who put on a great live show and provide an EXPERIENCE in concert are going to be able to find their way to the money, while MCs/artists who are talented on record but can’t hold it down live are going to have a lot of trouble making a living.” — DJ Trackstar
The Open Questions Thread is still going, but I’m going to get straight into answering some. First up, one of the most common questions was about how to deliver a better live show. Rather than waste your time with my own idiot beliefs, I’ve assembled a roundtable of six actual professional rappers to share their experiences. Dig it.
Posted by Justin Boland on Apr 08, 2011 | 0 Comments
Open thread for the weekend: What do you want to see covered on Audible Hype this year? What are the biggest roadblocks you’re dealing with in 2011? What continues to frustrate and confuse you? What are the most important topics I need to be focusing on?
Posted by Justin Boland on Apr 07, 2011 | 0 Comments
In 2011, saying that you hustle is like saying you like to eat food. We know.
Since the first half of this interview, The Higher Concept has stayed insanely busy — that’s basically their comfort zone. New videos, new albums and constant late nights at their studio, The House of Dreams…so for this follow-up interview, I asked the most boring possible questions. We’re drilling into the mundane details of their Daily Operation. (And if you missed part one? Start there.)